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House Selling Guarantees

Is your real estate agent willing to put his money where his mouth is?

Are you already settling for less before you even have an offer on your house?

Five Satisfaction Guarantees You Should Expect Demand from Your Real Estate Agent:

  1. COMMUNICATION – You should ask to receive a weekly phone call regarding the progress of the sale of your home, and any phone calls you make to your agent should be returned within 24 hours.
  2. HONEST PROMISES – Guarantee #1 is a good example. Your agent should tell you what he/she can and will do, exactly how they operate, as well as what they will not do, up-front, in clear, concise language in writing. You should be wary if they wildly promise you the moon and stars to get your business. Don’t be afraid to ask for references!
  3. REALITY-BASED SELLING PRICE RANGE – Your agent should have a clear and proven plan to get you top dollar with the track record and statistics to prove it. Be alert to the “bait-and-switch” game of promising to get you an unrealistic price just to get your listing, then wearing you down with low-ball offers. (Unfortunately, this does happen in our business).
  4. REALITY-BASED TIMETABLE Choose an agent who will implement a complete marketing program to sell your home. You will want to know in advance what will occur, step-by-step, and you should receive weekly marketing updates. Seek an agent who will set a target range for the timing of the successful sale of your home so you can leverage the market.
  5. QUALIFIED BUYERS Nothing inconveniences sellers more than being kicked out of their home during the showing process, or worse, accepting an offer on their home only to discover, weeks later, that the buyer is unable to secure a loan. The resulting loss of time and the distress a seller feels can be crushing, both economically and emotionally. Make sure your agent brings you pre-approved buyers!

If you hire the wrong agent, weeks or even months can go by without your home being sold and then you have to start all over again with a new agent. Many sellers go through this process three times before getting their home finally sold – and then they tend to compromise their price severely. If you are a homeowner who is determined to get it right the first time, do your homework and choose a real estate agent who is willing to make these guarantees!

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